Arts Education & Professional Development
Making art work for everyone
To strengthen and broaden our local arts community, The Arts Area organizes professional development and arts education programs aligned with the needs and aspirations of students, artists, arts and cultural institutions, and creative industry businesses. In addition, The Arts Area promotes classes hosted by its members and partners. Sign up to let us know your interests, receive notification of upcoming class schedules, and to list your organization's class offerings below. Support local arts education. Donate Now
For arranged class opportunities, please see our member promotions.
Arts Business Management
We are pleased to announce that a new undergraduate Arts Business Management program will begin at Chaffey College in Spring Semester 2020. The Arts Area founder, Professor John Machado, will teach ARTMGT 410 Introduction to Arts Management on Wednesdays 7:00-9:50pm on the Rancho Cucamonga campus.
Introduction to Arts Management
Provides a broad overview of the management principles and practices essential to careers that comprise the creative economy, defined as the for-profit and not-for-profit businesses, organizations, and individuals involved in producing cultural, artistic, and design goods and services. Arts Management combines the tools of business (such as management, marketing, financial planning, and law) with the tools of audience and community building (such as fundraising, education, cultural policy, and creative placemaking).